WWE, ‘Love Has No Labels’ marketing campaign increase partnership

WWE, a part of TKO Group Holdings, and the Advert Council’s award-winning “Love Has No Labels” marketing campaign introduced an growth of their partnership. As a part of this broader partnership, “Love Has No Labels” can be WWE’s first official heritage month accomplice, growing new work via the long-lasting marketing campaign to advertise the acceptance and inclusion of all folks throughout race, faith, gender identification, sexual orientation, age and incapacity.

To launch the expanded partnership, WWE will launch an unique merchandise assortment with distinctive designs highlighting numerous heritage months together with Black Historical past, Girls’s Historical past, Asian American Pacific Islander Heritage, Satisfaction, Hispanic Heritage and Native American Heritage. For every T-shirt bought, a portion of proceeds will go to the Advert Council in assist of the “Love Has No Labels” marketing campaign.

Moreover, WWE and “Love Has No Labels” will debut a Heritage Month Public Service Announcement that includes historic activists throughout communities who’ve helped to drive social change together with Martin Luther King Jr., Maya Angelou, Billie Jean King, Ruth Bader Ginsburg, Cesar Chavez, Roberto Clemente and Harvey Milk. Moreover, the brand new PSA options Bianca Belair, Becky Lynch, Damian Priest, Sonya Deville and Cody Rhodes. The spot will air all year long throughout WWE programming and social media, in addition to on the Advert Council’s channels and community of media companions. Watch the video.