By Alberto Amalfi | @Tennis_Now | Thursday, August 10, 2023
The US Open will convey the thrill this month.
Maestro Dobel Tequila has signed a sponsorship cope with the USTA to make the world’s first Cristalino the primary “Official Tequila” of the US Open, starting with the 2023 occasion.
Maestro Dobel Tequila’s partnership with the US Open solidifies its place as a supporter {of professional} tennis in the USA, as Dobel additionally serves because the “Official Tequila” throughout key ATP tournaments together with the Miami Open, BNP Paribas Open and Western & Southern Open.
A champion of maestros of their respective crafts, Maestro Dobel has additionally partnered with gamers Taylor Fritz, Aryna Sabalenka and Dana Mathewson, the highest-ranked American wheelchair tennis participant, to assist the model’s US Open debut.
A cornerstone of the partnership is the position of “Dobel Tequila” branding in on-court signage that shall be seen to followers on-site and around the globe. Followers attending the US Open can have the chance to expertise the portfolio of Maestro Dobel’s clean tequilas that shall be accessible at concession stands, eating places and personal hospitality areas.
“As an eleventh technology tequila maker, I take nice satisfaction within the mastery and precision with which we craft our award-winning Maestro Dobel tequilas. Every year, we see that very same ardour and dedication on show within the competitors on the US Open, so we’re extremely proud to announce Maestro Dobel – creators of the world’s first Cristalino – as the primary ‘Official Tequila’ of this iconic match,” mentioned Juan Dobel, Founding father of Maestro Dobel Tequila. “As one of many main tequila manufacturers in Mexico and one of many fastest-growing globally, we’re excited to share our vary of extraordinary tequilas with tennis followers in New York, and proceed the acceleration of the tequila class with a world viewers.”
Maestro Dobel shall be featured at a branded, full-service bar inside Arthur Ashe Stadium, and branded, cellular carts throughout the match grounds, which can supply clean and refreshing tequila cocktails, together with the Maestro Dobel Ace Paloma, poured in a co-branded memento cup.
Maestro Dobel may even take part within the “Flavors of the Open” ticketed meals and beverage occasion on the night of Thursday, August 24, and is supporting the annual USTA Basis Gala on Monday, August 28.
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