Fritz had worn Nike since coming into the tour in 2016.
“I’m excited to affix the BOSS household. In each my tennis profession and my private life, I try to ship 110%, embrace new challenges, and keep true to myself – so I’m impressed by the model’s values of residing a self-determined life and ‘being your personal BOSS,’” says Fritz of the brand new ambassadorship. “I look ahead to bringing my greatest, most BOSS self to the court docket in sportswear that mixes sensible aesthetics with thrilling, performance-driven options.”
“With this collaboration, we’re additional increasing our dedication in tennis and strengthening the 24/7 way of life method of BOSS,” Boss CEO Daniel Grieder stated in an announcement. “Taylor is at the moment the very best American tennis participant, and he’ll play an important position in partaking with our followers in North America, which is a crucial marketplace for us, whereas inspiring our shoppers worldwide.” Fritz additionally inked a cope with Chipotle, rounding out his portfolio properly with a double whammy forward of the BNP Paribas Open.
“If you recognize me… you recognize it is a dream come true,” Fritz stated.
#Meet #Boss #Taylor #Fritz